About Us

The minimalistic aesthetic of an historic pilot watch is accomplished by its fundamental functionalities. From this perspective of “Beautility”, we have combined a few essential smart functions to the classic B-Uhr (B-Watch) from WWII and created an analogue smartwatch “B-Uhr Connected”. The project was successfully funded for production on Kickstarter and Indiegogo in 2020.

Craftsmanship and Technology,
Analogue and Digital,
Classic and Contemporary.
We enjoy making delicate modern gadgets from a retro-classic perspective.